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About Us

We like to think of ourselves as a little bit "out of the box"

I started Hit the Road Tours in August of 2012 with my Land Rover, by myself. I very soon discovered what the “formula” was for a successful tour and got to work on growing my reputation.

After 2 years and many many tours, we were listed as the 2nd best tour company in Madeira according to Tripadvisor. My clients were all looking for genuine experiences and to get away from the beaten path.

I tailored every single tour, wasn´t afraid to try something new and different and always made sure to leave my clients better off than when I found them.

We´re a small company with big dreams and big hearts.

Jeff, Owner and Guide.

Man look the sunset

Work With Us

Whether you’re looking for a romantic escape or a group getaway, we provide all of the professional and personalized services to cover your needs.



We’re experienced in working with Bloggers, Vloggers, Models, Instagrammers and Film-makers. If you think you have something to offer us, let us know.

Travel Agents

If you’re looking for complete solutions for clients, look no further! We can help you put together the perfect itinerary based on your clients’ needs.

Multi-day Tour Planning

Planning any type of travel can be overwhelming, which is why it’s beneficial to have an experienced professional by your side.

Through this service, you can count on us to guide you in every step of the process helping you plan the perfect vacation in Madeira.


Whatever your needs, we’re here to make things happen. Contact us for a free consultation.

Group has a tour

If you want to get to know us a little better, check out our weekly YouTube vlog!

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